Spirits Packaging Summit
takes place in

Tracy Sutton
Tracy Sutton
Lead Consultant & Founder

Tracy and the Root team work with international and global brands, retailers, raw material suppliers and converters looking to pioneer and integrate responsible packaging design. Root delivers specialist consultancy in the form of packaging analysis, packaging strategy, research and workshops to key stakeholders across the supply chain. Tracy has over 18 years of experience advising clients including Diageo, Starbucks and Pukka on strategic and technical projects to drive innovation into packaging. With a strong background in sustainable design thinking she combines the science of sustainability and realities of recycling into tangible actions for your packaging projects by simplifying complex issues to create powerful strategies.